From first call to findings
The early steps are the same for everyone, and none of them cost anything.
Step 1: A short intake call
We learn what you sell, where you work, and who you usually compete with. Call (725) 525-8508 and Alex, our AI voice assistant, can book it or pass you to a person. You can also use the form on this page.
Step 2: Building the prompt set
We draft the questions a customer would realistically ask an AI tool, then review them with you. A hypothetical Henderson pool company might end up with prompts about weekly service, green pool cleanups, equipment repair, and one or two that mention the company by name.
Step 3: Running the audit
Each prompt runs across ChatGPT, Perplexity, Claude, Brave's AI answers, and Microsoft Copilot. We note whether you appear, what's said, which competitors show up, and which sources get cited. The details of the free audit spell out exactly what is recorded.
Step 4: The findings walkthrough
We go through the results together and explain which gaps matter most. There is no pressure to sign anything on that call.
If you decide to move forward
Step 5: Scope, in writing
We put the scope of work in a written agreement, based on what the audit found. Pricing is set at this stage, since it depends on how much there is to fix.
Step 6: Fixing the foundations
Usually the first work is structural. We clean up schema and business details so models identify you correctly, and we resolve any crawler blocks and index gaps that keep AI tools from reading your site.
Step 7: Content and outside sources
Next comes answer-style pages that state your facts plainly, along with work on the listings, roundups, and review platforms AI answers cite. If the audit caught an AI saying something wrong about you, correcting those errors runs alongside.
Step 8: Monthly re-runs and reports
Every month we run the original prompt set again and send you a written report: mention rate, what's said, competitor share of voice, sources cited, and fixes shipped. Here's what each monthly report contains.
What the timeline honestly depends on
We won't hand you a date for when an AI tool will start naming you, because we don't control that and nobody else does either. What we can tell you is which factors speed things up or slow them down.
- How often each tool refreshes. Tools that search the live web can pick up changes sooner than answers built mostly on older training data.
- Where the fix lives. Changes on your own site ship when we ship them. Changes on third-party directories move at the speed of whoever runs that directory.
- How crowded your market is. A niche service in one suburb is a different job from a common service across a whole metro.
- How clean your history is. Old addresses, past names, and duplicate listings take longer to untangle.
- How quickly facts and approvals come back. Answer content needs accurate details from you, and review requests need you to ask real customers.
The monthly re-runs exist precisely because of this uncertainty. Rather than guessing, you watch the answers change, or not, against a fixed baseline.
What we'll ask of you along the way
Expect occasional questions about services, service areas, and hours, plus quick reviews of new pages before they go live. If you use a web developer, we can work with them directly. If you manage the site yourself, we can hand over the exact changes with plain instructions, so nothing gets published that you haven't seen. See the overview of all six program areas for the full scope, or check the frequently asked questions about cost and safety.
Common questions
Is there a long-term contract?
Terms are set in the written agreement for your engagement, after the audit. We would rather agree on terms once you've seen the findings than ask for a commitment up front.
Will you change my website without asking?
No. New pages and site changes are reviewed with you before they go live.
Who do I talk to during the program?
You can reach us at (725) 525-8508. Alex answers and can transfer you to a person on the team.